A word of caution to brand and social marketers... make sure you know what you're doing with influencers and the legal implications before you dive in. "Recent FTC Actions Signal Heightened Scrutiny for Social Influencer Campaigns"
Recent FTC Actions Signal Heightened Scrutiny for Social Influencer Campaigns - WOMMA
Last week, the FTC sent shock waves through the marketing community when it announced its f... more
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